Boasting a career of over two decades, she brings extensive experience in the African ICT sector. Having served in key strategic and managerial roles at the Orange Group, she later transitioned to Schneider Electric, overseeing operations across sixty nations.

Senegalese computer scientist Diaretou Madina Gaye Dieng (photo) has been named President of the French-speaking Africa & Islands Cluster of Schneider Electric, a global firm specializing in the digital transformation of energy management and automation. Her appointment was announced on Friday, March 8, 2024.

From her base in Casablanca, Morocco, Dieng will oversee the group’s operations in sixty countries in the Maghreb, West and Central Africa, and the islands. She will be tasked with steering Schneider Electric’s strategy in this region, with a focus on key sectors such as infrastructure, industry, data centers, and buildings.

On her appointment, Dieng stated, “I am honored to join Schneider Electric in this region, and at a crucial time when nations and businesses around the world are seeking reliable partners for their digitalization, sustainability, and decarbonization journey. I look forward to working more closely with all our customers, partners, and key stakeholders from the public and private sectors, academia, and society to create an impact that leads to a more prosperous and sustainable future.”

Dieng holds a Master’s degree in Management Information Systems (1999) from the Centrale Lille Engineering School, a post-graduate diploma in Information Systems Management (2000) from HEC Paris, and is an alumnus of Harvard Business School Executive Education.

Before joining Schneider Electric, she served as Chief of Staff to the Managing Director of the Sonatel Group, which operates in five countries under the Orange brand (Senegal, Mali, Guinea, Guinea-Bissau, Sierra Leone). She joined the group in 2004 as Director of Marketing and Communications for the B2B commercial unit.

During her tenure at Sonatel, Dieng held successive positions as Sales Director for commercial and government customers in the B2B business unit, and Strategy and Business Development Director for the B2B business unit. In 2016, she was appointed President and CEO of Sonatel Business Solutions in Orange Senegal.

Melchior Koba