While on-demand transport services are undeniably useful, they are not without their problems. In particular, women who use these services have reported incidents of harassment, which highlights the need for measures to improve safety in the on-demand transportation sector. An Nisa Taxi is one such solution that seeks to make the industry safer for women
An Nisa Taxi is a women-only taxi service developed by a Kenyan start-up. It allows women to commute safely without being harassed and enables women drivers to do their jobs peacefully. According to founder Mehnaz Sarwar, the startup has a team of women drivers and caters to women and children. “We also offer monthly packages for parents and working women. [...] We empower our drivers by offering them better rates while working in a safe environment for both our drivers and customers,” she added.
Currently, the solution only has an Android app, with the iOS version still under development. Using the app, users can create An Nisa accounts and access various services. They only need to choose the type of car they want, and depending on the route and location, the app suggests the closest driver. Users can then book their rides, wait for the driver to arrive -and even follow them in real-time- and pay. An Nisa Taxi's policy is so strict that a woman cannot take a cab with her partner unless it's an emergency.
An Nisa derives its revenues from subscriptions, partnerships with companies, and margins on daily rides. The startup collects a 15% commission on the rides performed by its “self-employed” drivers. To work with An Nisa, drivers need to own their cars and pass the verification process.
The startup is still self-financed and has not yet attracted outside investments despite its strong growth in recent years. According to its figures, it reached the 10,000-user mark this year and hopes to expand to Saudi Arabia, where it has many partners.
Adoni Conrad Quenum