The entrepreneur has over 10 years of professional experience in the African supply chain industry. Through his haulage company, Haul27, he wants to address the supply and demand imbalance in the current logistics ecosystem.

Sehinde Afolayan (photo) is a Nigerian entrepreneur committed to improving the African logistics sector. He is the co-founder and CEO of Haul247, a technology platform that aims to bridge the growing gap in access to trucks and warehouses in Africa.  

Through Haul247 -founded in 2020, he connects businesses to transportation and warehousing services. The tech platform manages companies’ end-to-end logistics to help them reduce costs and save time.  It aims to be the go-to support for businesses in Africa.

"Most companies cannot accurately predict and forecast since different vendors handle transportation and warehousing needs. This makes it hard for them to control, distribute and plan their logistics requirements effectively. […]In response to this, Haul247 was birthed to be the “Airbnb” for trucks and warehouses in Africa,” Sehinde Afolayan explained in September 2022.

According to Nigerian media, “Haul247’s value proposition is simple- a unique platform offering opportunities for clients to transport and store their goods in one logistics ecosystem.” The platform has already integrated fourteen fast-moving consumer goods companies and moved more than 31,530,900 shipments. It has more than 151,000 square feet of warehouse space available in multiple locations.

Thanks to Haul247, Sehinde Afolayan became one of the beneficiaries of the Google Black Founders Fund 2022. The entrepreneur founded his first firm in 2007. Called Afolayan Farms, the firm specialized in the production of day-old chicks, catfish, and table eggs and later extended its services to commercial hatchery and processing.

In 2009, its founder joined Davton8020 Consulting Company as a business development executive. From 2012 to 2020, he officiated as the managing partner of B2B commodities trading company Astem International Company Ltd. Concurrently, in 2015, he pursued an MBA Summer internship as a product manager at Airtel Nigeria.  

Melchior Koba