Over the past nine years, she built her event management experience with companies in various industries, including finance, telecommunications, and media.

Folayemi Agusto (photo) is the co-founder and CEO of tix.africa, a Nigerian ticketing startup founded in 2019. Through tix.africa, she offers digital services to help organizations, companies, and fair and festival organizers ensure the success of their virtual or live events.  

The services offered include tools to promote events and collect payment as well as ticketing platforms.  The service ecosystem simplifies logistics processes for tix. africa’s clients and boosts their profitability.  

Tix is born out of personal experience. Indeed, in 2017, the startup’s cofounders (Folayemi Agusto and Nosa Oyegun) organized the third edition of the EatDrinkFestival -a food and drink festival- in Lagos, but “things didn’t go very well.” 

“There were tens of thousands of people and we didn’t have a single piece of data about any one of them. Then, the poor network made making payments for food and drink an extreme sport,” the tix.africa co-founder explains. 

That frustrating experience led them to enter the event management sector. 

In September 2022, Folayemi announced the launch of a new service, Tix Box Office, to offer better event management support.  The new service allows event managers and organizers to set up online storefronts to sell their tickets and products. “Before today, you could only list one event per page on Tix, and now on a creator’s Box Office, you can see events they have coming up,” she announced on Linkedin. 

The tech entrepreneur entered the professional world, in 2013, the same year she obtained her BA in Sociology at the University of Virginia. That year, she joined Airtel Nigeria as an event and sponsorship assistant.  Two years later, she was hired, as a research analyst, by SIM Capital Alliance. 

She later became the guest relations and events coordinator of the job placement network Andela.  In 2018, she was promoted to the position of travel experience manager.  

Melchior Koba