He studied business administration, accounting, and finance. However, he specializes in communications and digital technology. He developed, with his team, an app to facilitate fleet management. 

Loic Kapitho (photo), a seasoned Gabonese entrepreneur with expertise in communications and digital sectors, co-founded POZI App, a tracking application designed to make life easier for vehicle owners and fleet managers.

The entrepreneur holds a bachelor's degree in business administration from ICN Business School, earned in 2008, and a master's degree in accounting and finance from Gabon's National Institute of Management Sciences, also obtained in the same year. In 2020, he joined forces with Thomas Leluc to establish POZI App, aiming to empower vehicle owners and fleet managers by providing tools for monitoring, analyzing, and optimizing their business operations.

Specializing in vehicle tracking and fleet management, POZI App analyzes users' journey performance, identifying risks, and highlighting opportunities across all their vehicles.

"Our application has three specific features. Firstly, we offer the most accurate and local mapping on the market. Secondly, we offer a modern, innovative user experience with, for example, the possibility of real-time, contextualized incident notifications on one's smartphone and automatically generated analytical reports. Our interface is very 'user friendly', accessible, and takes into account the increasing mobility of users," said the entrepreneur in 2021. 

POZI App's ambition is to become the market leader in Gabon by 2024. The startup has already reached the symbolic milestone of 1,000 active vehicles, positioning itself as a benchmark application for businesses and semi-professionals.

Loic Kapitho is also the founder and CEO of TOUCH Innovative, a digital communications agency and digital advertising sales house set up in 2016. He is also chairman of TECH 241, Gabon's technology business union, which brings together major companies and professionals in the digital and technology sectors. 

His professional career began in 2008 at Trade & Services, a Gabonese SME specializing in graphic design and creation, where he was director. Between 2011 and 2015, he worked at JTC Consulting in Gabon as Strategy and Communications Manager.

Melchior Koba