Egypt: Mostafa El-Beltagy Pioneers BNPL for Homeownership 

By : Melchior Koba

Date : vendredi, 13 septembre 2024 11:42

With a marketing degree, he gained experience working for several telecommunications companies. As an entrepreneur, he has developed technology to help Egyptians realize their dream of owning a home.

Mostafa El-Beltagy, an Egyptian marketing expert and entrepreneur, is the co-founder and CEO of Nawy, a digital real estate startup founded in 2019.

Nawy emerged from the collaboration of El-Beltagy, Abdel-Azim Osman, Aly Rafea, Ahmed Rafea, and Mohamed Abou Ghanima. The company offers a variety of services, including real estate brokerage and financing, allowing families to move into their dream homes immediately with payment plans of up to 10 years.

The company provides a comprehensive platform that simplifies the experience for real estate buyers, sellers, and investors. It positions itself as "a technology-based information and service hub, with multiple branches handling every step of our clients' journey, from finding a home to buying, selling, consulting, or investing in real estate, all on a fully immersive digital platform."

Before founding Nawy, El-Beltagy co-founded Bey2ollak, a multi-platform mobile app that enables users to exchange real-time traffic information.

Mostafa El-Beltagy holds a bachelor’s degree in marketing from the American University in Cairo. His professional career began in 2008 at Nielsen, an international performance management company, where he worked as a research analyst. In 2009, he joined Vodafone Egypt as head of prepaid services.

He went on to work for several other telecom operators. In 2013, he became the general manager of prepaid business at Vodacom. In 2014, El-Beltagy returned to Vodafone, where he oversaw customer value management, pricing, and commercial strategy for both consumer and business segments. From 2017 to 2021, he held roles as head of marketing and chief commercial officer.

Melchior Koba

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