The solution aims to help companies get ahead of the competition and boost sales. 

Solutech is a digital solution developed by a Kenyan eponymous startup founded in 2014. It helps users -merchants namely- boost sales.  

"With stiff competition and the need for route-to-market strategies by FMCG companies in Kenya, the struggle to make day-to-day strategic decisions has always remained a huge concern to manufacturers and distributors. They regularly lack timely and accurate distribution data, visibility of field sales activities and inefficiencies due to the traditional manual recording of activities and the nature of the fragmented retail industry in Africa,” Solutech co-founder and CEO Alexander Odhiambo (photo, left) told Disrupt Africa. 

Solutech was founded to address all those issues and become the choice automation partner in the African sales and distribution sector. It developed a mobile app (available for Android and iOS users), which sends real-time notifications on the operations of registered merchants. It collects relevant information, informing its clients’ decisions. Its data also help improve sales management, logistics, and promotions aimed at helping merchants attract more buyers.

"With Solutech, companies have been able to witness increased productivity, a reduction of operational costs, and increased revenue through access to timely, accurate, and relevant customer insights," Alexander indicates. The start-up claims 4,000 daily users, over US$750 million in sales, and over 60 customers. 

Solutech operates in Kenya, Uganda, Tanzania, Rwanda, Zambia, DRC, Ethiopia, and Sudan. This year, it is one of the 60 startups that will participate in the Google for Startups Black Founders Fund. 

Adoni Conrad Quenum