Farmcrowdy Foods Limited launched the digital platform amid the coronavirus pandemic as a way to curb a potential food shortage.
Farmcrowdy Foods is a digital platform launched in April 2020 by Nigerian startup Farmcrowdy Limited. It helps users easily purchase fresh farm products and groceries.
According to Farmcrowdy Foods’ business lead, the digital platform completes the local production’s value chain. “What we sell is what we get from the aggregation centers. On Farmcrowdy Foods, our products are classified into grains, tubers, seafood, wheat, and fruits and veggies. Save for our seafood where we’ve partnered with credible importers and farmers who produce things like snails and prawns locally, every other thing we have on our platform is gotten from our aggregation centers,” she added during an interview with Techpoint Africa.
Right from its launch, the solution became popular and, in its first 90 days, it recorded 3,000 orders just through its Android app. The only challenge it faced was logistics since there were Lagos areas “where cars and bikes cannot ply without suffering some kind of damage,” Linda says.
To access the platform’s contents and information, users must have an account or create one. To support its growth, the startup -founded in 2016 by Onyeka Akumah, Akindele Phillips, Temitope Omotolani, Christopher Abiodun, and Ifeanyi Anazodo - completed several funding rounds totaling US$3.4 million. In late 2020, it revealed that it had already raised US$15 million to finance 25,000 farmers.
Adoni Conrad Quenum