The Kinshasa-based startup was launched to simplify shopping for residents. 

Congolese startup eMart.cd is on a mission to transform the e-commerce landscape by enabling users to shop online for both local and imported products. Founded in 2016 by Bonny Maya, the platform is dedicated to promoting local consumption and providing new outlets for local producers.

“We enable local producers to showcase their products and have new outlets. The Congolese diaspora can supply their families with food, every month, by paying for their order on our website. We encourage and promote products made in Congo, to encourage local consumption. We also market imported products,” says Bonny Maya.

The web-only solution allows users to browse various products without an account, including fruits, vegetables, drinks, juices, and different types of flour. To place an order, users must provide personal information such as their name, country, and billing city. This feature caters to the Congolese diaspora, enabling them to order supplies for their families back home.

Delivery times and rates may vary depending on product availability and delivery zone. eMart.cd integrates various payment methods, including mobile payments, bank cards, and cash on delivery.

Maya has also established a delivery startup to manage eMart.cd orders. This startup not only serves eMart.cd but also partners with other companies for parcel delivery. To support its growth, eMart.cd is exploring additional revenue streams, including advertising for various companies.

Adoni Conrad Quenum