With the ongoing digital transformation, African businesses need more broadband capacity to support their activities. Local and foreign companies are stepping up investments in this direction to better meet the growing demand on the continent.

Africa Data Centres (ADC), a subsidiary of pan-African digital services provider Cassava Technologies Group, has been chosen by the London Internet Exchange (LINX) as the Point of Presence (PoP) for the new East African interconnection center, LINX Nairobi.

The new partnership aims to improve connectivity and support digital growth in the region, the company announced in a statement on Wednesday, June 21.

"With LINX Nairobi, we are not only creating a hub for Kenya but for all of East Africa. The rapidly growing region has a huge demand for low latency, high speed, and improved interconnectivity. LINX Nairobi will not only serve local networks but also attract international Internet providers and hyperscalers," said Nurani Nimpuno, LINX's Global Engagement Manager.

This news comes after last month's announcement of a strategic partnership between the two organizations, ADC and LINX, to secure growth and opportunities in new markets in Africa, improve connectivity and bring digital services to citizens.

According to the press release, this new partnership will enable customers based at Africa Data Centres' Nairobi data center (NBO1) to have direct access to LINX Nairobi's new peering community via a single cross-connection. These customers will also benefit from additional services such as 24-hour support and access to the LINX portal. In addition, networks connecting to LINX Nairobi from any data center will be able to establish peering agreements, fostering a strong digital ecosystem and guaranteeing the traffic will remain local. 

LINX Nairobi, due to go live in the coming weeks, is the region's first interconnected, multi-site Internet Exchange Point (IXP). The platform is designed to the same standards as LINX in the UK and USA, offering redundancy and resilience to the networks connecting to it.

Samira Njoya