Africa has many assets, including its young population, to become a leader in the field of artificial intelligence. While some countries are slow to adopt it, others are stepping up their efforts to take full advantage of it in the coming years.

The United Nations Educational, Scientific and Cultural Organization (UNESCO) is to support Morocco in promoting digital transformation and artificial intelligence. The Director of UNESCO's Maghreb office, Eric Falt (photo, right), discussed the subject on Friday, June 16 in Rabat with Ghita Mezzour (photo, left), Morocco's Minister for Digital Transition and Administrative Reform.

"This meeting was an opportunity to study ways of strengthening cooperation with UNESCO in fields linked to digital transformation and artificial intelligence. I also stressed, in passing, the importance our country attaches to digitization and enhanced adoption of modern technologies in various fields,” Ghita Mezzour wrote on Twitter.

The global AI market is growing by leaps and bounds. Like several countries around the world, Morocco has accelerated the deployment of this new technology in several sectors. By mimicking human cognitive activity, artificial intelligence is able to assist in a great number of tasks. As such, it has a promising future and represents a huge opportunity for the country. However, it is essential to prepare the ground for the use of this technology in all fields, and even to participate in its development in both the public and private sectors.

Together with UNESCO, Morocco will work to promote digital transformation and harness the potential of artificial intelligence in the country. The UN organization has also pledged to support the Kingdom in its efforts to promote research, innovation, and the responsible use of digital technologies.

According to data from Tratica, a US market intelligence firm focused on human interaction with technology, AI is expected to generate nearly $90 billion in profits worldwide as early as 2025.

Samira Njoya