The Cameroonian video game studio Kiro'o Games announced it will seek new investors, tomorrow March 10. To this end, the startup has issued an invitation for a Zoom meeting at 8 pm Yaoundé time, during which Founder and CEO Olivier Madiba (pictured) will present the company's business plan and expected results. He will also discuss with potential new shareholders the risks and return on investment.

Kiro'o Games, which launched its first products in 2013, claims to have raised $530,000 through Equity Crowdfunding to date. The funds have enabled it to bring new products to market and record more than 150,000 downloads of its products. Given the growing interest of African gamers in local games, the startup wants to grow quickly to take advantage of the potential multi-billion dollar industry.

"At Kiro'o Games we have been preparing since 2017 for this multi-billion dollar opportunity that the African mobile game market represents. That's why in 2019 we opened our capital to raise $1 million," explains Olivier Madiba.

The new capital raising that the Cameroonian startup is preparing comes a few days after it formed the Pan African Gaming Group (PAGG) alongside 9 other African video game studios. The African video game industry is expected to reach 680 million people by 2025.

Kiro'o Games relies on the credibility acquired in Cameroon and Central Africa over the past few years to convince new investors. This credibility has earned the company several awards from Games Industry Africa in several categories, including Innovation of the Year, Team of the Year, Mobile Game with the most impact, and Debut of the Year.

Muriel Edjo